Desu Systems announce Yifat Leder as new EMEA Marketing Manager

by Featured NewsPeople

Yifat Leder has joined the Desu Systems team as an EMEA Marketing Manager. Leder, a media and communication professional who specialises in marketing communication, public relations and change communication, will lead marketing restructuring efforts across all departments.

As their EMEA Marketing Manager, she will ensure that Desu System’s products and services reach clients, whilst overseeing the development and implementation of new marketing and communication strategies, supporting the teams four product sales departments.

Yifat previously filled an educational role at the Media and Communication department of Erasmus University Rotterdam, as of January 2025 she joins Desu Systems BV as their Europe, Middle East and Africa (EMEA) Marketing Manager.

CEO of Desu Systems, Ronald Verkroost’s statement

Ronald Verkroost, CEO of Desu Systems, shared his enthusiasm: “As Desu Systems continues to grow and expand into new markets, we are thrilled to welcome Yifat to our managerial team.

“Our 2025 vision focuses on providing safer and more innovative solutions to our clients worldwide. Equally important is ensuring these advancements are effectively communicated.

“With her strategic mindset, creativity, and data-driven approach, I am confident Yifat will elevate our marketing efforts and further strengthen our brand in the global arena.” 

EMEA Marketing Manager, Desu Systems, Yifat Leder’s statement

Yifat Leder, EMEA Marketing Manager, expressed her excitement: “I’m delighted to join Desu Systems’ dynamic team and contribute to shaping the marketing strategies that will support the company across the 64 countries we serve.

“I’m particularly excited to be there to celebrate the company’s millstone of 20 years anniversary and our innovative technologies that are redefining safety standards in the market.

“I am honoured to contribute to these efforts and work with a team as passionate and forward-thinking as Desu Systems.” 

Yifat Leder joins Desu Systems as EMEA Marketing Manager: Summary

Desu Systems have announced that Yifat Leder will be joining their team as of January 2025, as a Marketing Manager for Europe, the Middle East and Africa (EMEA).

Dupree International launches of Dupree Defence, a marketing agency for the defence sector

by Featured News

Dupree International expands into defence marketing

Dupree International has launched its sister company, Dupree Defence, a full-service marketing agency focused on the defence sector.

As reported by Dupree International, this agency offers a range of marketing services specifically tailored to defence industry clients.

The company will provide strategic marketing, creative content, digital marketing, brand development, and public relations services.

Dupree Defence’s mission is to help businesses in the defence sector communicate their brand effectively while maintaining discretion on sensitive topics.

Strategic marketing tailored to the defence sector

Dupree Defence offers a suite of services that include tailored strategic marketing plans designed to meet the specific needs of businesses in the defence industry.

These strategies are aimed at aligning with the business goals and the demands of the market.

The company also specialises in creative services, delivering visually and contextually compelling content.

Dupree Defence focuses on creating marketing materials that resonate with target audiences, particularly in sectors where communication precision is critical.

Expertise in digital marketing and brand development

The agency also provides cutting-edge digital marketing services.

Dupree Defence implements campaigns across multiple channels such as social media, email marketing, search engine optimisation (SEO), and pay-per-click advertising (PPC).

Additionally, Dupree Defence assists clients in brand development, whether by building new brands or revitalising existing ones.

The company aims to create strong, recognisable brands that maintain a positive image while adhering to the nuances of the defence sector.

A client-focused approach to marketing

Dupree Defence prides itself on its client-centric approach.

The agency places emphasis on understanding the unique needs of its clients, working closely to provide customised solutions.

The agency’s founders, Martin and Julie Dupree, stated: “Our mission is to help our clients articulate their stories through strategic and creative marketing solutions that drive measurable results.”

The company aims to support businesses in achieving their marketing goals with precision and professionalism.

Defence marketing agency launched by Dupree International: Summary

Dupree International has announced the launch of its marketing agency, Dupree Defence, specialising in marketing services for the defence industry.

The agency offers strategic marketing, creative services, digital marketing, brand development, and public relations, with a focus on delivering tailored solutions that meet the specific needs of businesses in this sector.

Dupree Defence is committed to providing client-focused services while maintaining discretion on sensitive matters.

Founders Martin and Julie Dupree emphasise the importance of helping their clients achieve measurable results through strategic marketing solutions.