Pierce Road Rally brings fire apparatus demonstrations to US departments

by Featured NewsVehicles

Road Rally showcases fire apparatus to US departments

Pierce Manufacturing has reported the continued progress of its 2025 Road Rally event, which features demonstrations of its latest fire apparatus across the United States.

The company said the tour began in April and is now entering its summer phase, with upcoming stops planned in the Northeast, Midwest and Southeast.

Pierce explained that the Road Rally includes a rotating selection of vehicles such as electric pumpers, aerial ladders, towers, heavy-duty rescue trucks and pumpers.

Attendees are able to operate the equipment, test features including water flow, and consult directly with Pierce product experts and dealer representatives.

The U.S. Road Rally will run until August and conclude at the Fire-Rescue International 2025 conference in Orlando, Florida.

Equipment available at Road Rally events

According to Pierce Manufacturing, the fire apparatus on display include the Volterra electric pumper, Ascendant aerial ladders and towers, and the PUC pumper range.

The company added that the vehicles are brought to each tour stop for hands-on evaluation.

Fire departments can operate the equipment on local streets and set up full demonstrations, including ladder extensions and water discharge.

The organisation stated that each event is designed to assist decision-makers in assessing operational needs and equipment options.

Dealer representatives are available at each location to provide further technical insight and product comparisons.

Canadian Road Rally completes 19-stop tour

Pierce confirmed that a separate Canadian Road Rally was conducted in May and June 2025, organised in partnership with dealers Commercial Emergency Equipment and L’Arsenal.

The company reported that the Canadian tour visited 19 fire departments across Ontario and Quebec.

Apparatus featured on this leg of the tour included a 107-foot Ascendant aerial ladder, a 100-foot Ascendant aerial tower with mid-mount configuration, and a PUC pumper.

Events were similarly hands-on, with local crews engaging directly with the equipment and representatives.

The company stated the format was aimed at helping departments in Canada make informed procurement decisions.

Upcoming U.S. locations in July and August

Pierce stated that the next phase of the U.S. Road Rally will take place throughout July and August 2025.

The events will be held in 12 locations including Pennsylvania, New Jersey, Maryland, Ohio, Kentucky and the Carolinas.

Fire departments in these areas will be able to assess the equipment in person and conduct field demonstrations.

The company noted that each stop offers full participation opportunities, including driving test vehicles and water flow exercises.

The final stop will be at the Fire-Rescue International 2025 conference in Orlando, Florida.

Executive remarks on Road Rally’s development

Bob Schulz, President of Pierce Manufacturing, said: “We’re proud to see the momentum of the Road Rally grow as we reach more departments across North America.”

He added: “These events deliver more than just product displays.”

He said: “They offer real opportunities for education, collaboration, and innovation to support the fire service at every level.”

The company reiterated that departments have responded positively to the opportunity for in-person trials.

It added that demand for demonstration stops has remained high throughout the tour.

Pierce Road Rally brings fire apparatus demonstrations to U.S. departments: Summary

Pierce Manufacturing is continuing its 2025 Road Rally across the United States.

The event features fire apparatus demonstrations at locations nationwide.

Vehicles include electric pumpers, aerial ladders, towers and rescue trucks.

Departments are given the chance to operate equipment and consult product experts.

The Road Rally began in April and runs through August 2025.

A Canadian version of the tour took place in May and June 2025.

The Canadian route included 19 stops in Ontario and Quebec.

Upcoming U.S. stops will occur in 12 states during July and August.

The tour concludes at the Fire-Rescue International 2025 event in Orlando.

Pierce President Bob Schulz said the event supports collaboration and education.

Firematic Supply Co. expands in the Northeast with Churchville Fire Equipment acquisition

by AmericasFeatured NewsVehicles

Pierce Manufacturing makes a significant move

Today, Pierce Manufacturing Inc., a part of Oshkosh Corporation, revealed that Firematic Supply Co. Inc. has completed the acquisition of Churchville Fire Equipment.

This move marks a considerable step in expanding its influence in the Northeast region.

The acquisition enables Firematic to further diversify its portfolio by incorporating Churchville’s rich 70-year history of distinguished service and premium equipment.

Churchville’s long-standing reputation

“Churchville Fire Equipment has been a stalwart in the sector for more than seven decades,” noted Peter Hanratty, president of Firematic Supply Co. “Beginning with Gerald Spotts and continuing through a line of outstanding leadership which culminated in employee-owners taking 100 percent ownership in 2004,”

“We deeply respect the sturdy foundation and lasting relationships that Churchville’s team has cultivated over the years.

“Our teams are eager to unify and enhance the resources and services available to our valued customers.”

The acquisition’s broader impact on the community

Both entities share a core commitment to integrity, creativity, and attentive customer service.

As such, incorporating Churchville Fire Equipment into Firematic Supply Co. is poised to strengthen the assistance given to the communities they cater to.

The agreement incorporates all of Churchville’s facilities and service centres across the region.

Furthermore, employees will continue their roles from existing locations.

Churchville and Firematic joining forces

Due to this acquisition, Firematic Supply Co. plans to launch multiple projects to expand sales and service support throughout their combined territories.

This includes:

  • Merging the extensive expertise of Churchville Fire Equipment with Firematic’s advanced processes and resources.
  • Introducing more Pierce certified master technicians to the regions for enhanced support.
  • Broadening Firematic’s Parts Central initiative over the coming two years.
  • Undertaking recruitment drives to boost the local workforce, which in turn will elevate sales and service potential.

“We’ve built a proud legacy over time and view this transition as a pivotal move to align ourselves with one of the fire apparatus sales industry’s most esteemed names,” remarked John Alfieri, Vice President of Apparatus Sales for Churchville Fire Equipment.

“Joining forces with Firematic’s resources and service approach, especially for the fire departments who’ve trusted us for many years, is a thrilling prospect.

“Maintaining our customers’ trust is crucial, and we are confident our partnership with Firematic will further enhance our support for their crucial missions.”

For more details about the Pierce dealer network and Firematic Supply Co.’s growth, one can visit Pierce or Firematic.

IFSJ Comment

The acquisition of Churchville Fire Equipment by Firematic Supply Co. underscores a strategic shift in the Northeast region’s fire safety landscape.

By integrating the strengths of both entities, there’s a clear intention to elevate service standards, diversify offerings, and extend support to communities.

Churchville, with its seven-decade history, brings a wealth of experience and trust, while Firematic, backed by Pierce Manufacturing, ensures cutting-edge processes and resources.

This fusion promises enhanced service delivery, greater community outreach, and a broader range of equipment and solutions for the fire departments they serve.

Announcing the 2023 Fire Chiefs of the Year recipients

by AmericasEventsFeatured News

Pierce and IAFC recognise outstanding Fire Chiefs

In collaboration with Pierce Manufacturing, the International Association of Fire Chiefs (IAFC) unveiled the 2023 IAFC Fire Chief of the Year honourees.

The awards ceremony took place at Fire-Rescue International in Kansas City, Missouri, on 16 August.

Volunteer and Career Fire Chiefs celebrated since 1996

Since its inception in 1996, the IAFC annually honours both a volunteer and a career fire chief.

A specially chosen committee by the IAFC evaluates nominations.

The criteria for the accolades encompass significant contributions in leadership, innovation, professional growth, integrity, and public service.

This year, Volunteer Fire Chief Thomas Bell of the Greensburg Volunteer Fire Department in Pennsylvania and Career Fire Chief Brian Fennessy of the Orange County Fire Authority in California received the awards.

On this special occasion, Bob Schulz, president of Pierce Manufacturing, stated: “We are honoured to celebrate the commitment and dedication of these outstanding fire service leaders.

“Chief Fennessy and Chief Bell are more than just fire service professionals: they are community pillars and mentors for future generations.

“Pierce Manufacturing is proud to acknowledge their irreplaceable contributions.”

Spotlight on Volunteer Fire Chief – Thomas Bell

Having dedicated over 30 years to fire service, Chief Thomas Bell’s leadership is characterised by hard work and result-driven strategies.

Chief Bell’s tenure marked a significant time in the Greensburg Volunteer Fire Department’s evolution.

Under his direction, the department underwent a transformative phase, prioritising teamwork, skill, and foundational values.

He introduced the ‘Dignity Statement’ policy, which highlights mutual respect and zero tolerance for harassment and bullying.

Such a policy, reinforced by mandatory training, resonated deeply within the community.

Among his other achievements are the rejuvenation of the Junior Firefighter Program which saw a surge in participation, igniting a renewed passion for service among veteran firefighters

Operational enhancements, including: The Red X Program to identify hazardous buildings; A nightly rotating Command Officer shift; Post-fire laundry services for bunker gear; and compulsory radio command and protocol training.

Highlighting Career Fire Chief – Brian Fennessy

Chief Brian Fennessy’s nearly fifty-year career stands testament to his innovative leadership in the fire service realm.

His journey began as a helitack captain for the U.S. Forest Service, leading him to prestigious roles, including that of the fire chief for the San Diego Fire-Rescue Department and most recently the OCFA.

Chief Fennessy’s vast contributions span incident response, firefighter health, diversity, and grant activity.

His recent securing of significant funding for the Wildland Hand Crew Station and vegetation management initiatives underscores his forward-looking vision.

Notably, the Fire Integrated Real-Time Intelligence System (FIRIS), initiated in 2017, stands out among his projects.

Thanks to the success of FIRIS, it gained $30 million state funding last year, marking it a crucial tool for wildfire intelligence in California.

A few more of his achievements include: Launching the Quick Reaction Force in partnership with Southern California Edison; Initiating various initiatives at OCFA, emphasising diversity and health; Receiving accolades like Fire Chief of the Year by the California Fire Chiefs Association; and being named as one of the nation’s “Top 25 Doers, Dreamers, and Drivers”.

Both Chiefs Thomas Bell and Brian Fennessy’s extraordinary dedication and vision make them fitting recipients of the 2023 IAFC Fire Chief of the Year award.

For additional details about Pierce Manufacturing and the IAFC Fire Chief of the Year award, kindly visit their official site.

IFSJ Comment

Recognising the accomplishments of individuals who make significant strides in fire safety provides an opportunity for reflection and inspiration.

The annual Fire Chief of the Year award is more than just an accolade – it’s a testament to the evolving nature of the fire safety profession.

By acknowledging the exceptional efforts of individuals like Chiefs Thomas Bell and Brian Fennessy, we offer a glimpse into the future of fire safety, shaped by innovation, dedication, and unwavering commitment.

About Pierce Manufacturing

Pierce Manufacturing, a subsidiary of Oshkosh Corporation, is a renowned name in the fire apparatus industry.

With a legacy of innovation and reliability, Pierce is committed to delivering top-tier fire and rescue apparatus, underpinned by unrivalled customer support and service.

Their collaboration with institutions like the IAFC exemplifies their commitment to supporting and uplifting the fire safety community globally.

Anderson County Fire Department makes largest fleet purchase in its history

by AmericasFeatured NewsVehicles

Pierce Manufacturing Inc., has disclosed that the Anderson County Fire Department in South Carolina has requested 19 custom fire vehicles, including 18 Saber pumpers and an Enforcer 100’ Heavy-Duty Aerial Platform. This request, the most substantial of its kind in the history of the county, mirrors the department’s devotion to equipping its emergency personnel with top-quality resources.

The influential factors

The decision to place this order was influenced by the continual development in their coverage area, the varying needs of the community in terms of responses, and an unwavering commitment to firefighter safety and efficiency. Spartan Fire and Emergency Apparatus, the authorised Pierce dealer, orchestrated the order for the new fire equipment.

Anderson County Fire Department’s Fire Chief, Jimmy Sutherland, noted a longstanding relationship with Pierce and Spartan Fire. Sutherland revealed that their consistent quality, reliability, and support have culminated in this latest fleet upgrade, which will see fire vehicles nearing three decades in service replaced.

Vehicle capabilities

The 18 Saber pumpers, fitted with Cummins L9 380 HP engines, come with 1250 gpm pumps, 1000-gallon water tanks, and low hosebeds. The Enforcer 100’ Heavy-Duty Aerial Platform, powered by a PACCAR MX-13 510 hp engine, boasts features such as a Waterous 2000 gpm pump, a 300-gallon water tank, and the TAK-4 Independent Suspension.

Chief Sutherland asserted that with the ongoing growth in Anderson County, there has been an escalation in emergency call volume and the complexity of incidents. He expressed confidence that this latest purchase would greatly improve their fleet and enhance the department’s ability to transport personnel and equipment, thereby improving the safety of firefighters when dealing with emergencies.

About the Anderson County Fire Department and Spartan Fire

The Anderson County Fire Department, which serves over 200,000 citizens, runs its operations from 31 stations with 900 volunteer firefighters. The expansive county, located in upstate South Carolina, includes rapidly growing residential, commercial, and industrial areas along the Interstate 85 corridor.

In his closing remarks, the President of Spartan Fire and Emergency Apparatus, Robby Fore, referred to the partnership with the Anderson County Fire Department as an “incredible privilege”. As the fleet evolves, he reaffirmed his team’s commitment to offering the highest level of support at all stages of the process, ensuring the longevity of these critical vehicles.

Oshkosh Corporation Acquires Maxi-Métal Inc

by Featured NewsProductsVehicles

Oshkosh Corporation, an innovator of mission-critical vehicles and essential equipment and owner of Pierce Manufacturing, announced that it has completed the acquisition of Maxi-Métal Inc. of Saint-Georges de Beauce, Quebec, Canada.

Maxi-Métal is a leader in the design and manufacture of custom fire apparatus and utility vehicles in the Canadian market and will be part of Oshkosh’s Fire & Emergency segment. It has served fire and emergency professionals since 1983 and is a premier fire apparatus manufacturer in Canada. MAXIMETAL will maintain its name, team members, facilities, and branding elements.

John C. Pfeifer, Oshkosh Corporation President and Chief Executive Officer, commented: “Maxi-Métal is an organization known for quality, reliability, and an overriding focus on customer service and support. Their culture and customer focus align exceptionally well with Oshkosh, Pierce Manufacturing and its dealer network.”

“This acquisition will enhance the combined strengths of Pierce and MAXIMETAL by broadening collaboration and expanding sales and distribution capabilities within Pierce’s North American dealer network,” said Jim Johnson, Oshkosh Corporation Executive Vice president and Fire & Emergency segment President. “Oshkosh expects to benefit from MAXIMETAL’s experience and leadership as the company grows its combined presence in the Canadian market.”

Pierce to showcase electric fire trucks at FDIC 2022

by EventsFeatured NewsProductsVehicles

Pierce Manufacturing Inc will showcase an extensive selection of the latest fire apparatus and technology developments at the Fire Department Instructors Conference (FDIC) in Indianapolis, Indiana, April 28-30, 2022.

A main feature will be North America’s first-in-service and fully U.S. manufactured electric fire truck – the Pierce Volterra Pumper. Attendees will find Pierce’s display in the north end zone of Lucas Oil Stadium (booth #8807), which will feature 14 fire trucks and interactive opportunities to learn about the latest product and technology innovations.

“The past year has been monumental for our company in advancing our objective to create the most progressive solutions in fire apparatus safety and efficiency,” said Lisa Barwick, vice president of marketing for Pierce’s Fire and Emergency Segment. “We’re excited to welcome Fire Chief Steven Davis from The City of Madison Fire Department and EnTech Solutions to our 2022 FDIC booth. Visitors will have the opportunity to hear first-hand from these representatives about the performance of the Pierce Volterra electric pumper, its charging infrastructure, and the impact on reducing emissions and improving firefighter safety; all with no compromise on features, performance, or functionality.”

Pierce’s Volterra Electric Fire Truck Display to Include:

  • Two electric pumpers and charging infrastructure solutions
  • North America’s first-in-service electric fire truck – The City of Madison, Wisconsin Fire Department’s Volterra electric pumper
    -City of Madison Fire Department’s recently retired Chief Steven Davis, and Assistant Chief Scott Bavery will be on-site and available for Q&A
  • Portland, Oregon Fire & Rescue’s Pierce Volterra electric pumper
    -Pierce’s expert engineers will be available to discuss features, customizations, and attributes of the U.S.made electric fire apparatus
  • EnTech Solutions electric vehicle charging infrastructure – Pierce has partnered with EnTech Solutions, an expert in energy solutions provider from concept to installation, and representatives will be on-site at Pierce’s FDIC booth to discuss: 
    -The impact of EV charging on a fire station
    -The best options for the individual site
    -ROI opportunities with renewable energy
    -Available grants/incentives
    -Costs and anticipated lead times
    -Ongoing support  

Additional Technology and Latest Fire Truck Component Features on Display Will Include:

  • Introduction of the next generation in fire apparatus pump design and fire suppression upgrades with enhanced flow capabilities paired with unmatched serviceability and performance.
  • 100’ Heavy-Duty Low Profile Steel Aerial Ladder – Introduced in late 2021, this 100’ low profile steel ladder has an overall height as low as 10’ 10” with waterway, and 10’ 8” without waterway, a rated load capacity up to 750 lb in winds up to 35 mph with a 100 lb allowance of additional firefighting equipment at the ladder tip (while flowing up to 1500 gpm).
  • Pierce CZ Connect Fully Integrated Telematics Solution providing remote access to vehicle data from anywhere. Available in feature packages which provide the users’ desired level of dashboards for diagnostics, maintenance, operational overview, and more.
  • PACCAR MX-13 big block engine – available exclusively on Pierce Arrow XT, Enforcer, and Velocity custom chassis. PACCAR is known as a global leader in the design and manufacturer of diesel engines, and experts will be on-site at Pierce’s FDIC booth to discuss the industry-leading design attributes of the MX-13 engine.

Barwick continued, “The launch and North American placement of our new PierceVolterra  electric vehicle was an incredibly important event for our company, but certainly not the only Pierce innovation which has taken place in recent years. In our FDIC 2022 booth, we’re eager to showcase and help visitors learn more about the many advancements which have been made available as standard or custom features on some of our most in-demand fire apparatus.”

In addition to product and technology demonstrations, on Friday, April 29 at 1:00 pm (EDT), the opening ceremony for the National Fallen Firefighters Foundation (NFFF) 9/11 Stair Climb event will take place at Pierce’s booth. The 9/11 Stair Climb is a way for attendees to honor and remember those in the fire service community who selflessly gave their lives, so that others might live. In past years, more than 700 FDIC participants in each event have paid tribute by climbing or walking the equivalent of the 110 stories of the World Trade Center.

Charleston Fire Department orders three new Pierce pumpers

by Americas - Featured NewsAmericas - ProductsFeatured NewsProductsVehicles

Pierce Manufacturing Inc., an Oshkosh Corporation company, will be supplying the Charleston Fire Department in South Carolina. The order includes two Arrow XT pumpers and one Saber pumper. The department purchased the fire apparatus through Pierce’s dealer Spartan Fire and Emergency Apparatus, and delivery is expected in August 2022.

The Pierce Arrow XT pumpers feature a heavy-duty design with a short overall length of 29 feet and will be stationed in Charleston’s historic downtown district. The Saber pumper will support Charleston Fire Department’s suburban and rural service areas.

Joseph Roberts, assistant chief of technical services, Charleston Fire Department said: “The Charleston Fire Department has several fire stations built in the 1880’s and 1910 with height and length restrictions. Working with Pierce and their dealer, Spartan Fire, we were able to develop specifications for apparatus to fit into these older stations and maneuver through Charleston’s narrow historic streets. We purchased our first Pierce fire engine from Spartan Fire and Emergency Apparatus in 1983 and we’re confident in our continued relationship.”

The Pierce Arrow XT Pumpers will feature Arrow XT chassis, 500-gallon water tank, Hale 1500 gpm pump, Cummins L9 450 hp engine, and Side roll and frontal impact protection. Meanwhile the Pierce Saber Pumper will be built on the Saber chassis, and have a 1000-gallon water tank, Hale 1500 gpm pump, Cummins L9 450 hp engine bolted to the Allison 3000 EVS transmission

Robby Fore, president of Spartan Fire and Emergency Apparatus said: “We appreciate the long-standing relationship we have with the department which has a fleet made up almost entirely of Pierce vehicles. We are familiar with the challenges the department faces, including its historic fire stations and narrow city streets, and are proud to be able to provide the customized solutions and ongoing support they need to best serve the City of Charleston.”

The Charleston Fire Department serves a growing, thriving, and historic port city. The department includes four battalions from 17 fire stations with 401 personnel who responded to 21,165 calls for service in 2021 across a 134 square-mile radius. Charleston is known for its historic architecture, cobblestone streets, and oak tree-lined neighborhoods. The community requires fire apparatus with superior maneuverability for easy navigation on narrow residential and city roadways.

Pierce secures order from Hall County Fire Services, Georgia

by Americas - Featured News

Pierce Manufacturing Inc. has secured an order from Hall County Fire Services in Georgia. Sold through Pierce dealer, Ten-8 Fire Equipment, the order includes eight Pierce Enforcer Pumpers and one Ascendant 107’ Heavy-Duty Aerial Ladder. The new fire apparatus will support the department’s efforts to standardise its fleet to allow personnel consistency in their response and service delivery.

“Our fire department covers 429 square miles with diverse response districts from rural to suburban,” said Christopher Armstrong, Fire Chief of Hall County Fire Services. “We respond to a variety of hazards, and standardisation and continuity in our operations are crucial to fulfilling our mission. Both the excellent customer service provided by Ten-8 Fire Equipment and the quality of Pierce apparatus contributed to our decision to execute this significant order.”

Hall County Fire Services’ new fire apparatus will feature:

Pierce Enforcer Pumpers

  • Extended cab and raised roof
  • 750-gallon tank with low hose bed
  • 1,500 GPM Waterous Pump
  • Detroit Diesel DD13 525 HP Engine
  • TAK-4 Independent Suspension
  • Side roll and frontal impact protection
  • Multiplex electrical system with Command Zone screen
  • Additional storage cabinetry for EMS equipment

Ascendant 107’ Heavy-Duty Aerial Ladder

  • Enforcer chassis with extended cab and raised roof
  • 500-gallon tank
  • 2000 GPM Waterous Pump
  • Detroit Diesel DD13 525 HP Engine
  • TAK-4 Independent Suspension
  • Side roll and frontal impact protection
  • Multiplex electrical system with Command Zone screen
  • Single rear axle configuration
  • Additional storage cabinetry for EMS equipment and extrication tools

“Our team is honoured that our longstanding relationship with Hall County Fire Services continues with an order of such magnitude for their community,” said Guy Binion, sales representative for Ten-8 Fire Equipment. “The eight pumpers and aerial ladder offer the desired level of standardisation of apparatus operation, training, and vehicle maintenance, as well as superior manoeuvrability, innovative design, and essential safety features. We are confident the new fire trucks are the optimal choice for the department’s response area.”

Hall County Fire Services’ new fire apparatus will support the work of 369 personnel,16 stations, and an annual service call volume of over 25,000 per year. Delivery of the eight pumpers and the aerial ladder is expected to take place in December 2020.

www.piercemfg.com/